There’s a table I always look at when I want to know what’s going on in a campaign. Here’s what it looks like… The official name of this table is called “Facebook Ads Manager”, which is just a fancy way of saying “this is where you can find all the numbers about your campaign”. It…
This is how you can make your campaign successful, even if you’re an absolute beginner, and even if you failed the last time you tried.
Are you familiar with Facebook Conversion Pixels and Google Tag Manager? Do you know what is the best way to install these Conversion Pixels on your website?
In this post, Carissa will share with you a step-by-step guide to install the upgraded Facebook Custom Audience Pixels using Google Analytics
After downloading data from Facebook Insights, what do you do with it? Here’s 7 things I’d look at.
Here’s how you can use these three metrics to paint you a fairer picture of how your content is performing.
This might be geeky but it will change the way you think about your content strategy.